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Zotaki Platform · Channel ManagerHotel Channel Manager
Two-way sync between your PMS and every OTA you sell on. Change a rate once and it reaches Booking.com, MakeMyTrip, Agoda, Goibibo and the rest in seconds; sell a room anywhere and it closes everywhere — so overbookings and rate parity stop being your problem.
- Rate
- Avail
- Share
- ₹3,200
- 12
- 34%
- Rate
- Avail
- Share
- ₹3,200
- 12
- 22%
- Rate
- Avail
- Share
- ₹3,350
- 12
- 11%
- Rate
- Avail
- Share
- ₹3,200
- 12
- 9%
- Rate
- Avail
- Share
- ₹3,280
- 12
- 7%
- Rate
- Avail
- Share
- ₹2,950
- 14
- 17%
Run your own numbers
What does managing channels by hand actually cost you?
Two costs, and most properties only ever count the second. There is the staff time spent typing the same rate into different websites, and there is the room you eventually sell twice. Put your own figures in.
Doing it by hand costs you, per year
₹47,200
in staff time and double-booking recovery combined.
- Hours a year spent updating channels
- 125
- That is working days
- 16
- Cost of that time
- ₹31,200
- Cost of the double bookings
- ₹16,000
An estimate from the figures you entered. It excludes the harder-to-price part — the review a walked guest leaves, and the rate you forgot to close on a sold-out weekend.
The change
The same Saturday, run two different ways
Five extranets and a good memory
- A rate change means logging into every channel in turn
- The last channel gets updated late, or not at all
- A room sells on two channels within the same minute
- OTA bookings are re-typed into the PMS by hand
- You compare channels on gross revenue, before commission
- Nobody notices a failed update until a guest turns up
One screen, and the system remembers
- Change the rate once; every connected channel receives it
- Bulk-update a whole season across all room types at once
- A sale anywhere reduces availability everywhere
- Reservations arrive complete — no re-typing, no typos
- Channel reporting is net of commission, so it means something
- A failed push raises an alert the same moment it happens
What you get
Everything the channel manager does
Configured for your property during onboarding — not handed over as a manual.
Two-way sync
Rates, availability and restrictions go out. Reservations, amendments and cancellations come back. Both directions, automatically.
Overbooking protection
A room sold at the desk, on your own site or on any OTA reduces availability across every connected channel.
Bulk rate updates
Set the Diwali rate for every room type on every channel in one action, across a whole date range.
Rate parity control
One base rate derives the rest. Apply a deliberate per-channel markup where your contract allows it, rather than by accident.
Stop-sell & restrictions
Close a channel for a date, block a room type during renovation, set minimum stay or closed-to-arrival — from the same grid.
Direct-sale buffer
Hold back a room or two from OTAs so your highest-margin guest is never turned away because a channel took the last one.
Net-of-commission reporting
Room nights and gross revenue are half the story. See what each channel returns after commission, and decide accordingly.
Room type mapping
Map your room types and rate plans to each channel's categories once, including derived rates and package inclusions.
Sync logs & alerts
Every push and pull logged with a timestamp and a result. A rejected update raises an alert instead of failing quietly.
How the sync actually works
Out and back, all day, without anyone remembering
Outbound
Rates, availability, minimum stay and stop-sell rules are pushed from your PMS to every connected channel.
Inbound
Reservations arrive with guest name, dates, rate and special requests already mapped — your receptionist confirms rather than transcribes.
Netting
A sale on any channel immediately reduces what the others can sell, which is what actually prevents the double booking.
Getting connected
Three steps to a single source of truth
Connect your channels
You keep your existing OTA contracts and commissions. We handle the technical connection for each one during onboarding.
Map rooms and rate plans
Your room types are matched to each channel's categories, with derived rates and inclusions set the way you sell them.
Update once, everywhere
From then on you change a rate in Zotaki and stop thinking about extranets. Bookings land straight on your room rack.
Where you sell
19 OTA channels, connected
Your commercial agreement stays with each channel. Only the rate, inventory and reservation flow is automated.
OTA channels
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OTA channels- ReconlineOTA channels
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OTA channels- VHS HubOTA channels
Direct bookings from your own website come through the Zotaki booking engine. Channel availability changes over time and not every connection suits every property. Send us the list you sell on and we will confirm exactly what we can connect before you commit to anything.
Pricing across channels
Rate parity, handled deliberately
Most OTA agreements contain parity clauses of some form, and they differ by channel and by contract. A channel manager makes maintaining parity practical rather than aspirational, because one base rate derives everything else.
- Set a base rate; each channel derives from it
- Apply a percentage or flat markup where terms allow
- Change a season across every channel in one action
- See where a channel's published rate has drifted
Read your own OTA agreements before setting a pricing strategy. Terms vary, and they change.
Worth saying plainly
No channel manager syncs instantly on every channel
Anyone promising you zero risk is overselling. Here is what is actually true, and what to do about it.
Speed depends on the channel
Each OTA exposes its own API with its own behaviour. Most updates land within moments; a slow channel on a busy weekend is where the residual risk sits. Ask any vendor about their slowest connection, not their fastest.
Keep a buffer on sell-out dates
On dates you expect to fill, hold one or two rooms back from OTA distribution. It is cheap insurance, and those rooms are available for walk-ins and direct bookings — your best margin anyway.
More channels is not always better
A channel that brings four bookings a year at 22% commission is costing you more in attention than it returns. Net-of-commission reporting exists so you can drop the ones that do not earn their place.
Frequently asked questions
What does a hotel channel manager actually do?
It pushes your rates, availability and restrictions out to every OTA you sell on, and pulls their reservations, amendments and cancellations back into your PMS. In practice it means you stop logging into extranets and stop selling the same room twice.
Which OTAs does Zotaki connect to?
The channels Indian properties actually use — Booking.com, MakeMyTrip, Goibibo, Agoda, Airbnb and others. Because channel availability changes, send us your specific list and we will confirm what we can connect before you sign up.
Do I need a separate contract with each OTA?
Yes. Your commercial agreement, listing and commission stay directly with the OTA. The channel manager only automates the technical flow between that OTA and your property.
How quickly does availability update after a booking?
Within moments in most cases, though the exact speed depends on each channel's own API. That residual gap is why a small inventory buffer on high-occupancy dates is still worth keeping.
Can I charge more on OTAs to cover commission?
Where your contracts permit it, yes — a per-channel markup derived from your base rate is supported. Check your own agreements first, as parity terms vary by channel and change over time.
What happens if a rate push fails?
You are alerted immediately. Every push and pull is logged with a timestamp and a result, and you can retry or re-push manually from the sync history.
Does it work with the booking engine?
Yes, and this is the point. Your own booking engine, your front desk and every OTA all read the same inventory, so a sale in any of them closes the room in the others.
Can it handle more than one property?
Yes. Groups manage channel connections for every property from one login, and rates or restrictions can be applied to selected properties in bulk. See multi-property management.
Is it included in my plan?
The channel manager is an optional add-on, Zotaki OTA Connect, available with every plan including Desk. It is priced by room slab — from ₹3,200 a quarter + GST for 1–10 rooms — and is configured during onboarding. See pricing.
Change the rate once. Let the system do the rest.
Book a 30-minute demo, tell us which channels you sell on, and we will confirm exactly what connects before you commit to anything.